The creation of the Gamer Candy brand sought to offer a new avenue for handling surplus inventory and products nearing the end of their life-cycle, while also tackling understocked items. As the Creative Director, it became evident that the brand's elements needed to convey a clear and direct message about what Gamer Candy had to offer. Colors, fonts, and the logo design were meticulously crafted to captivate consumers, evoking the excitement of a child in a candy store.

Client: COKeM International

Creative Director: Joshua Grzybowski

Art Director: Katy Smith

Sr. Graphic Designer: Danny Bounkeovisane